About Us

MadebyRural™ is an e-commerce social enterprise of Zumchee Global Enterprise Limited that sale high-quality artisan products made by people in rural African communities with a portion of our annual profits donated to non-profits organizations in Canada and Africa.

Originally established in Africa, we have moved to Canada to contribute to the cultural richness of our new country by celebrating African cultures and traditions. Our initiative provides a global platform for craftsmen and craftswomen throughout Indigenous and rural Africa to share their cultural history through traditional arts, jewelleries and handicrafts. We believe that our individually handcrafted products are a connection to unique and authentic cultural experiences.

This approach of sharing our culture is a key part of the human experience and is at the heart of funding our charitable initiatives. Since ancient times, humans have celebrated their cultural histories through art and sharing in traditions that have brought joy and happiness to all involved.

Take part in the history of our global village today with the storied, and fashionable, works of art that we have to offer.